I’ve been in the marketing and advertising business for most of my adult life in one form or another.

From marketing and promoting my music in college and NYC, to marketing and promoting luxury real estate agents online and in high-end print magazines, I’ve been involved in promotion in one way or another.

I’ve taken my passion for the craft of music and transferred it over to the craft of internet marketing. Marketing on the internet is a strange place. In order to market on the internet, content needs to be created, curated and assembled. This is where my current passion lies and what I do.

I’ve been creating blogs (or websites—whichever you prefer to call them) for the past 3 years and have come to recognized the power of the buzz and the social platforms.

I developed what is now called the New Press Model for duPont Publishing, Inc., in their early development of a new marketing strategy. This site nearly rose to one of the top 100,000 websites in the United States, according to Alexa.com. This was done through various new marketing tactics and a community building tactics. The New Press Model still exists and is also featured on Alltop.com in the Real Estate section.

My consulting firm is Artisan Branding, LLC and we specialize in marketing in all of its forms.